Steve Gold sells some of NYC's ritziest apartments and swears by this 6:30 a.m. to 11:30 p.m. schedule
- Steve Gold is a New York real-estate agent who brokered more than $141 million in deals in 2019, per Real Trends.
- The Corcoran agent, who stars on Bravo's "Million Dollar Listing New York," represents properties in NYC's trophy buildings and ranks among the top agents in the state and nation.
- He shared the daily schedule that keeps him focused and ahead of the competition — with some time for family, too.
- Visit Business Insider's homepage for more stories.
Maybe all that glitters really is Gold.
Steve Gold, the Corcoran agent and star of Bravo's "Million Dollar Listing New York," started working as a broker in 2007, right after his graduation from New York University.
In 2020, he ranked among the top producing agents in both New York State and the nation, per Real Trends, with a 2019 sales volume of $141,514,717. Over the course of his career, he told Insider, his sales volume tops well over a billion dollars.
The 35-year-old has been a resident of Manhattan's posh and artsy Chelsea neighborhood for the past eight years, where he lives with his girlfriend and toddler in New York's only residential building designed by the late famed architect Zaha Hadid.
Though he's been working from home more since the onset of the pandemic, Gold spends his days dashing around New York, showing some of the city's most luxurious listings to prospective buyers. He reps ornate properties at trophy buildings like One57 and 15 Hudson Yards, several with asking prices above $10 million.
The Connecticut native is also developing on a hotel in the Catskills and overseeing renovations at his own almost-finished SoHo penthouse, where he, his girlfriend, and his baby daughter will move when construction wraps sometime this year.
He let Insider have a look at an average day.
Gold wakes up, then heads to his home office to sip a coffee while catching up on emails from the night before. "Although I often have to be, I am not a morning person," he joked.
His daughter, Rose, now one-and-a-half, wakes up — so he spends some time play with her. Family is important to him, he said.
With not a lot of time in the morning, he likes to make a quick smoothie for breakfast. Blueberries, almond milk, peanut butter, and protein powder are just a few of the ingredients he throws into his Vitamix to start the day.
Then it's time to walk the dogs, 4½-year-old rescue, Pablo, and 4-year-old Pomeranian, Tiger, accompanied by his girlfriend, Luiza Gawlowska, and Rose in tow.
Gold's assistant, Alberto, comes over. The pair talk about plans for the day ahead, and Gold catches up on calls.
He has a few exclusive listings for sale at 520 West 28th Street, the curvy Zaha Hadid-designed condo building by the NYC's elevated High Line park.
He also lives in the ritzy property, where apartments can run upwards of $20 million. For convenience, Gold gets any "in-house" showings out of the way before he heads out the door.
He walks a block to 550 West 29 Street, also called Five Five Zero, a new 19-unit condominium with three- and four-bedroom units priced up to $9,495,000. There, he's leading a rebrand and relaunch. "We are renovating the lobby, gym, and common spaces," he said, "so I check in on the progress."
A stop by luxurious skyscraper 15 Hudson Yards, where he's just listed Penthouse 88A for $29.5 million. He conducts a virtual showing of the opulent four-bedroom, five-and-a-half-bathroom condo with a potential buyer via FaceTime.
"This place is spectacular," Gold said.
15 Hudson Yards, developed by Related, is located in the most expensive real-estate development in US history.
He sticks around the megadevelopment on the Far West Side for lunch if it's possible given New York's restrictions on indoor dining due to the coronavirus pandemic.
"I have a power lunch at Peak on the 101st floor of 30 Hudson Yards with a Related exec," he said. "It's one of my favorite lunch spots in the city."
He tries to stick veggies and protein, he added, but he has a weakness for French fries.
Back on the ground floor, he hops in the car — steered by his private driver — and spends the afternoon traipsing around the city to show his exclusives to prospective buyers.
"I try and time things out so I can do a single loop of the city, and not spend time traversing back-and-forth," he said. "Today, the first stop is Billionaires' Row and my exclusive at One57." Spanning 4,116 square feet, the three-bedroom, three-and-a-half bathroom apartment #67B boasts views of Central Park and is on the market for $69,500 a month. Extell-developed One57 was one of the buildings that propelled 57th Street into the dizzying array of supertowers and sky-high condos it is today.
From there, Gold continues downtown, with pit stops at listings along the way.
He stops by the penthouse in SoHo he's renovating to become his family's personal residence. A serial renovator, he's been overhauling his weekend home in Southampton, too, and is constantly on the lookout for new projects. "Can you tell renovating property is a passion of mine?" he joked.
The SoHo project has taken more than 18 months, but it's in the home stretch, he said, and he and his ladies hope to move in soon. "I have learned to check in every day while the crew is still on site," he added, "or I might end up having to undo a week's worth of work."
He's back at his home office for a daily call with his business partner, hotelier Samuel Amoia. The two are working on a project in the Catskills together, opening a hotel and hammam called the Aurum. Vogue has named the property, located in Mt. Tremper in Ulster County, one of the most anticipated hotel openings of 2021.
Gold likes to spend time at home, having dinner with Gawlowska and little Rose. Gawlowska loves to cook, Gold said, so she usually makes something.
He takes some time to play ice hockey at the rink at Chelsea Piers. "I grew up playing competitively and still love the sport," he said. "Our league is paused, but we still put together a crew to skate."
Back home, he takes a shower and then takes calls with a few clients in Australia and Asia. "Believe it or not, international buyers are back and looking for New York real-estate deals," he said. "New York is not dead."
Before bed, he re-caps the day with Luiza and relaxes with a little TV. "Right now," Gold said, "we are into 'The Queen's Gambit' on Netflix."
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